{"id":6865,"date":"2025-02-14T11:59:32","date_gmt":"2025-02-14T03:59:32","guid":{"rendered":"https:\/\/www.accoladeip.com\/hk\/?p=6865"},"modified":"2025-02-14T11:59:32","modified_gmt":"2025-02-14T03:59:32","slug":"important-update-for-trademark-owners-cipos-new-pilot-project-on-trademark-use","status":"publish","type":"post","link":"https:\/\/www.accoladeip.com\/hk\/en\/news\/important-update-for-trademark-owners-cipos-new-pilot-project-on-trademark-use\/","title":{"rendered":"Important Update for Trademark Owners: CIPO&#8217;s New Pilot Project on Trademark Use"},"content":{"rendered":"<div id=\"pl-2986\" class=\"panel-layout\">\n<div id=\"pg-2986-0\" class=\"panel-grid panel-has-style\" data-style=\"{&quot;background&quot;:&quot;#ffffff&quot;,&quot;background_image_attachment&quot;:false,&quot;background_display&quot;:&quot;tile&quot;,&quot;background_image_size&quot;:&quot;full&quot;,&quot;background_image_opacity&quot;:&quot;100&quot;,&quot;border_thickness&quot;:&quot;1px&quot;,&quot;full_height&quot;:&quot;&quot;,&quot;cell_alignment&quot;:&quot;flex-start&quot;}\">\n<div class=\"panel-row-style panel-row-style-for-2986-0\" style=\"background-color: #ffffff;\">\n<div id=\"pgc-2986-0-0\" class=\"panel-grid-cell\" data-weight=\"1\">\n<div id=\"panel-2986-0-0-0\" class=\"so-panel widget widget_sow-headline panel-first-child\" data-index=\"0\" data-style=\"{&quot;background_image_attachment&quot;:false,&quot;background_display&quot;:&quot;tile&quot;,&quot;background_image_size&quot;:&quot;full&quot;,&quot;background_image_opacity&quot;:&quot;100&quot;,&quot;border_thickness&quot;:&quot;1px&quot;}\"><div\n\t\t\t\n\t\t\tclass=\"so-widget-sow-headline so-widget-sow-headline-default-97d9e1ddc8ec\"\n\t\t\t\n\t\t><div class=\"sow-headline-container \">\n\t\t\t\t\t\t\t<h1 class=\"sow-headline\">\n\t\t\t\t\t\tImportant Update for Trademark Owners: CIPO&#039;s New Pilot Project on Trademark Use\t\t\t\t\t\t<\/h1>\n\t\t\t\t\t\t\t\t\t\t\t<div class=\"decoration\">\n\t\t\t\t\t\t<div class=\"decoration-inside\"><\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n<\/div><\/div>\n<div id=\"panel-2986-0-0-1\" class=\"so-panel widget widget_sow-editor\" data-index=\"1\" data-style=\"{&quot;background_image_attachment&quot;:false,&quot;background_display&quot;:&quot;tile&quot;,&quot;background_image_size&quot;:&quot;full&quot;,&quot;background_image_opacity&quot;:&quot;100&quot;,&quot;border_thickness&quot;:&quot;1px&quot;}\">\n<div class=\"so-widget-sow-editor so-widget-sow-editor-base\">\n<div class=\"siteorigin-widget-tinymce textwidget\">\n<p id=\"posted-message-container\" class=\"zcmsgcnt textL\" dir=\"auto\">In January 2025, the Canadian Intellectual Property Office (CIPO) launched a pilot project to ensure that the Register of Trademarks accurately reflects active trademarks in use. As part of this initiative, CIPO is issuing Section 45 notices to <strong>randomly selected trademark owners<\/strong> whose registrations have been active for over <strong>three years<\/strong>. These notices require owners to provide evidence of their trademark&#8217;s use in Canada within the last three years or to justify non-use due to exceptional circumstances. Failure to respond adequately may result in the cancellation of the trademark registration.<\/p>\n<\/div>\n<\/div>\n<\/div>\n<div id=\"panel-2986-0-0-2\" class=\"so-panel widget widget_sow-editor\" data-index=\"2\" data-style=\"{&quot;background_image_attachment&quot;:false,&quot;background_display&quot;:&quot;tile&quot;,&quot;background_image_size&quot;:&quot;full&quot;,&quot;background_image_opacity&quot;:&quot;100&quot;,&quot;border_thickness&quot;:&quot;1px&quot;}\">\n<div class=\"so-widget-sow-editor so-widget-sow-editor-base\">\n<div class=\"siteorigin-widget-tinymce textwidget\">\n<h3 id=\"posted-message-container\" class=\"zcmsgcnt textL\" dir=\"auto\"><strong>Key Points:<\/strong><\/h3>\n<ul>\n<li class=\"zcmsgcnt textL\" dir=\"auto\"><strong>Purpose of the Pilot Project:<br \/>\n<\/strong>&#8211; To remove trademarks that are no longer in use, ensuring the Register is current and efficient for businesses seeking new trademark registrations.<br \/>\n&#8211; To promote fair competition by eliminating unused trademarks that could hinder new brand development.<br \/>\n&#8211;\u00a0To maintain the integrity of the trademark system by accurately reflecting active trademarks and their associated goods and services.<\/li>\n<li class=\"zcmsgcnt textL\" dir=\"auto\"><strong>Process:<br \/>\n<\/strong>&#8211; CIPO began issuing Section 45 notices in January 2025, starting with 100 notices, followed by 50 in February and 50 in March.<br \/>\n&#8211; Selected trademark owners have three months to submit evidence of their trademark&#8217;s use in Canada or to explain non-use due to exceptional circumstances.<br \/>\n&#8211; If satisfactory evidence is provided, the registration remains intact; otherwise, the trademark may be canceled.<\/li>\n<\/ul>\n<h3 id=\"posted-message-container\" class=\"zcmsgcnt textL\" dir=\"auto\"><strong>Recommendations for Trademark Owners:<\/strong><\/h3>\n<ol>\n<li class=\"zcmsgcnt textL\" dir=\"auto\"><strong>Maintain Accurate Contact Information:<br \/>\n<\/strong>&#8211;\u00a0Ensure that your current email and contact details are updated with us.<\/li>\n<li class=\"zcmsgcnt textL\" dir=\"auto\"><strong>Keep Detailed Records of Trademark Use:<br \/>\n<\/strong>&#8211; Regularly document how your trademark is used in Canada, including sales records, marketing materials, and distribution information.<\/li>\n<li dir=\"auto\"><strong>Recommendations for Trademark Owners:<br \/>\n<\/strong>&#8211; If you receive a Section 45 notice, prepare and submit the necessary evidence within the three-month timeframe to maintain your registration.<\/li>\n<\/ol>\n<\/div>\n<\/div>\n<\/div>\n<div id=\"panel-2986-0-0-3\" class=\"so-panel widget widget_sow-editor panel-last-child\" data-index=\"3\" data-style=\"{&quot;background_image_attachment&quot;:false,&quot;background_display&quot;:&quot;tile&quot;,&quot;background_image_size&quot;:&quot;full&quot;,&quot;background_image_opacity&quot;:&quot;100&quot;,&quot;border_thickness&quot;:&quot;1px&quot;}\">\n<div class=\"so-widget-sow-editor so-widget-sow-editor-base\">\n<div class=\"siteorigin-widget-tinymce textwidget\">\n<p id=\"posted-message-container\" class=\"zcmsgcnt textL\" dir=\"auto\">By proactively managing your trademarks and ensuring they are in use, you can safeguard your registrations and support a more accurate and efficient trademark system.<\/p>\n<p id=\"posted-message-container\" class=\"zcmsgcnt textL\" dir=\"auto\">If you have any questions or need assistance, please do not hesitate to contact us.<\/p>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n","protected":false},"excerpt":{"rendered":"<p>In January 2025, the Canadian Intellectual Propert [&hellip;]<\/p>\n","protected":false},"author":10,"featured_media":6866,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[22],"tags":[],"class_list":{"0":"post-6865","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","6":"hentry","7":"category-news","9":"post-with-thumbnail","10":"post-with-thumbnail-large"},"_links":{"self":[{"href":"https:\/\/www.accoladeip.com\/hk\/wp-json\/wp\/v2\/posts\/6865","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.accoladeip.com\/hk\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.accoladeip.com\/hk\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.accoladeip.com\/hk\/wp-json\/wp\/v2\/users\/10"}],"replies":[{"embeddable":true,"href":"https:\/\/www.accoladeip.com\/hk\/wp-json\/wp\/v2\/comments?post=6865"}],"version-history":[{"count":1,"href":"https:\/\/www.accoladeip.com\/hk\/wp-json\/wp\/v2\/posts\/6865\/revisions"}],"predecessor-version":[{"id":6867,"href":"https:\/\/www.accoladeip.com\/hk\/wp-json\/wp\/v2\/posts\/6865\/revisions\/6867"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.accoladeip.com\/hk\/wp-json\/wp\/v2\/media\/6866"}],"wp:attachment":[{"href":"https:\/\/www.accoladeip.com\/hk\/wp-json\/wp\/v2\/media?parent=6865"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.accoladeip.com\/hk\/wp-json\/wp\/v2\/categories?post=6865"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.accoladeip.com\/hk\/wp-json\/wp\/v2\/tags?post=6865"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}